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Who's harder to buy gifts for, men or women?

According to a survey of 200 people, men find it more challenging to pick out the perfect present for a woman.

Sales aren’t hard to find when gift shopping during the holidays.

According to a survey of 200 people, men find it more challenging to pick out the perfect present for a woman.

It took nearly one minute for them to think of three gift ideas for a female friend, but only 41 seconds for another buddy.

Both genders were timed on how long it took to come up with three gift ideas for men and women.

Cost didn’t matter in either case.

Women took about 40 seconds to decide what to buy a male friend, and 44 seconds for their girlfriends; basically, making it a breeze to shop for anyone.

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