The Rockets are on fire. As of this article, they are the best team in the league, boasting 15-straight wins.
Right now, the only thing that may be hotter than the team is James Harden's beard.
Barber Jason O. Roland, who owns Current Cuts in northeast Houston, says he's grooming James Harden-inspired beards non-stop.
"The bigger, the better," Roland said. "Beards are in right now. I do more beards every week than I can count."
"The big, wide James Harden style beard," Roland said. "It is one of the most popular beard styles. It used to be the beard that nobody wanted. Now it’s accepted."
Roland says it takes about six to eight months to grow a full beard. And once it's filled out, it should be trimmed and styled weekly.
"You want to have the biggest beard, the widest beard, the thickest beard," he said.