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Beer shortage leads to a spike in prices during football season

Beer is the latest thing to go up in price. Here's why you should expect another spike soon.

TEXAS, USA — You've got your tickets and face paint on. Now you just need a beer!

A new report from Bookies shows that draft beer prices are up at stadiums nationwide. Fans of NFC teams pay the most with an average of $11.54 per cup. AFC fans, specifically of AFC North teams, pay the least at $8 a cup.

In many cases for fans, the newer the stadium, the higher the price. Except there's another reason for higher prices, thanks to shortages in things needed to make beer.

Trevor Self is a marketing director for a craft brewery, but this year, his dream job has become more of a bad dream as they struggle with price hikes.

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"Ever since 2020, things have been fluctuating and getting higher," Self said. "So we're always factoring in what could possibly be."

It's been a rough few years for the craft brewing industry. Just like any of us when we go to the supermarket, the same inflationary pressures and shortages apply.

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A report from the enthusiast site Good Beer Hunting said the price of aluminum cans are up 20% in the last year. Malt is up 30% or more in some cases. Meanwhile, shipping costs are up 50% and labor costs are up 20%.

Self said they're doing everything they can to keep the taps flowing without damaging their product.

Luckily there is enough beer that no one is predicting a major shortage, but you be prepared to spend more on gameday so you don't waste your money.

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