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  • Starbucks turns to famed baker to improve brand's food appealadd to reading list  

    Posted on September 17, 2013 at 11:24 AM

    So now the company is turning to Pascal Rigo for a sales jolt. When Rigo mixes things up, it usually involves flour, sugar and plenty of butter. The baker, born in France, started the now-22-store La Boulange Bakery chain in San Francisco in 1999.

    By CBS News