Why Samsung's curved-screen TV might be a 'game changer'

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by CBS News

khou.com

Posted on August 14, 2013 at 12:15 PM

NEW YORK -- Do you need Samsung's 55-inch $9,000 curved-screen television?

You may not need it, but, according to Brian Cooley, editor-at-large at CNET, you're going to want one.

It's the newest innovation in TV technology announced on Tuesday by Samsung, and is just one of the cutting-edge choices now on the market. But Cooley called this television "a game-changer."

"This will be the TV you want and have in a few years," Cooley said. "It's $9,000 now, but I'll tell you, that's $6,000 less than expected, so the glass is half-full."

Samsung slashes price of curved OLED TV to $8,999

The curved screen is perhaps the most noticeable aspect of the television, but it's the new organic light-emitting diode (OLED) screen technology that's actually going to "wow" consumers, according to Cooley.

"We see thousands of new tech products come in to CNET every year. I'm excited by about five of them every year and this would be in that category," Cooley said. "The curved screen to me is a sub-headline. ... It's a little more immersive, they say. I think you have to be positioned exactly right for that to work, but let's face it, eyeballs are curved, this does tend to map to that. What's really happening here is this OLED panel technology -- means this is the first TV ever that can show black. That is what TVs have always struggled with. Once you get that right, the color and the contrast all come into line."

Click here to read more and watch the report at CBSNews.com.

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