NBC Sports partners with Yahoo for content deal

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Associated Press

Posted on December 10, 2012 at 2:00 AM

Updated Monday, Dec 10 at 8:30 AM

NEW YORK (AP) — NBC Sports Group and Yahoo have announced a content deal that combines the website's sports reporting with its partner's digital assets and television access.

Yahoo Sports and the NBC Sports Group will maintain separate websites and newsrooms, but will work together on news and events coverage online and on the air.

Mark Lazarus, the chairman of NBC Sports Group, says "The complementary nature of this partnership is unmatched in digital sports media."

The two companies announced the agreement on Sunday.

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