HOUSTON - KHOU 11 News is the most-watched newscast at 10 p.m. in the Houston DMA. The February sweeps period showed KHOU 11 News at 10 p.m. to be number one in total viewers, seven days of the week, with a 5.7 household rating based on Nielsen Media Research. KHOU 11 News at 10 p.m. was also the most-watched newscast among the sought after Adults 35-64 audience with a 4.4 rating.
“More homes in Houston are tuned to KHOU 11 for their late news than any other station in the market,” said Susan McEldoon, KHOU 11 President and General Manager. “We are proud to be the trusted voice for our viewers.”
“We are grateful to our viewers for their loyalty and for counting on us as their source of news and information,” said Philip Bruce, KHOU 11 Executive News Director. “It’s something we take very seriously and is a driving force each and every day to provide superior coverage to the communities we serve.”
Source: Nielsen Media Research February 2012
ABOUT BELO CORP.
KHOU-TV is part of Belo Corp. (BLC), one of the nation’s largest pure-play, publicly-traded television companies, that owns and operates 20 television stations (nine in the top 25 markets) and their associated Web sites. Belo stations, which include affiliations with ABC, CBS, NBC, FOX, CW and MyNetwork TV, reach more than 14 percent of U.S. television households in 15 highly-attractive markets. Belo stations rank first or second in nearly all of their local markets. Additional information is available at www.belo.com and www.khou.com.